After recent shows in Pensacola and New Orleans, Julian Casablancas hit SXSW with his new backing band the Voidz last night for a headlining set at the Chevrolet Courtyard. Placed at the end of what essentially felt like an
photos by Steven Noreyko, words by Bill Pearis Julian Casablancas & The Voidz @ Chevrolet Courtyard, SXSW 3/14/2014 After some secret shows on their way to Austin, The Strokes' Julian Casablancas officially debuted
But in a new series of commercials, a country song represents the toughness of Chevy trucks. Can you guess which song it is? As Hoge sings a verse about a red-blooded American male busting his tail for 20 years and staying devoted to his spouse, the commercial shows a man running a power saw and hugging his wife. As the song progresses, you realize At the end, a voiceover simply says, “The all-new 2014 Chevy Silverado. Strong for all the roads ahead.”.
Well, they love our song. So we record a full band version. They love it more. They want to use it in their new campaign for the launch of the 2014 Chevy Silverado. I say 'ummmm……YES!' So, in the next week or so, as you're watching your TV, if you hear a voice that seems strangely familiar(and awesome), that'd be me. I'm really flattered at the opportunity Last week I flew to Gruene, TX to film a right and proper music video for the song as well. It was done by Bob
Combustion Music has landed the coveted slot for the new Chevy truck theme song. Replacing the iconic The advertising campaign introducing the 2014 Silverado kicks off on July 4, but you can check out the spots below.
The new 2014 Chevy Silverado anthem, 'Strong' is a song they dedicate to all of those out there who are 'Silverado Strong'. It's actually a He's got a great voice and quite a talent for his business in music. Smart move by
marketing of the 2014 Chevrolet Silverado has begun, and The Bowtie has gone all 'Hearlandia' with a new campaign called "Strong." The effort is anchored by a song called Strong, written and performed by country singer
Tune in tonight to ESPN's Chevrolet Home Run Derby for a special long-form version of the ad for the all-new 2014 Silverado featuring Hoge's entire song. The “Strong” Watch the music video for “Strong” here. The critically
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